SPACE matrix The Strategic Position & key Evaluation (SPACE) Matrix is a management tool hold to analyze a company. It can be used to obtain what type of strategy Kossan Company should pursue. The SPACE Matrix summary is based on four areas of analysis which are pecuniary strength (FS), competitive advantage (CA), environmental stability (ES) and constancy strength (IS). Then, it calculates the importance of each of these dimensions and places them on a Cartesian graph. Competitive advantage (CA) and industry strength (IS) dimension are plotted on the X axis while environmental stability (ES) and financial strength (FS) are plotted on the Y axis. The following table shows what values were used to catch the SPACE matrix for Kossan. Internal Strategic Position| unknown Strategic Position | Competitive advantage (CA)| Industry specialism (IS)| (-6 worst, -1 best) Market share -3Product quality -3Brand recognition -3Research & nurture -2| (+1 worst, +6 best)Growth potential +4Profit potential +3Financial stability +4Productivity use +4 | Average = -2.
7 5| ! Average = +3.75| Total X-axis add = +1| Financial Strength (FS)| Environmental Stability (ES)| (+1 worst, +6 best)Liquidity 5Return on asset 4Profit margin 3Return on virtue 4| (-6 worst, -1 best)Exchange rate...If you want to get a full essay, ordain it on our website:
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